Avery Dennison Corporation, a global leader in material science and digital identification solutions, has announced a partnership with TEXAID, a renowned European company specializing in the collection, sorting, repair, resale, and recycling of used textiles. The partnership aims to address the challenges of textile waste disposal ahead of upcoming regulatory changes in the EU. By integrating advanced technologies, the collaboration will explore how digital identification can enable traceability of garments throughout the sorting and recycling process, directing them to appropriate resale or recycling streams.
Integration of cutting-edge technology enables clothing traceability during sorting and recycling process
The partnership between Avery Dennison and TEXAID aims to integrate cutting-edge technologies into the textile sorting and recycling process. By utilizing digital identifiers and the atma.io connected product cloud platform, Avery Dennison will enable the traceability of garments throughout the entire process. This technological approach will facilitate the proper sorting of clothing and direct them into the appropriate resale or recycling streams, effectively addressing the challenges of textile waste disposal.
Europe generates an impressive seven million tons of textile waste per year, with only 35% of this waste being collected separately and less than 1% being recycled into new materials. In response to the urgent need for change, the European Union (EU) aims to completely overhaul the industry by 2030 through its Sustainable Textiles Strategy. New design requirements will ensure that fashion items are more durable, easier to repair and recycle, and free from hazardous substances.
One important aspect is the introduction of mandatory minimum values for recycled content and the planned implementation of Digital Product Passes, which contain information about the sustainability features of an item. These will enable EU regulatory authorities to demand disclosure obligations and greater accountability for what happens to clothing that cannot be sold or is no longer desired.
Michael Colarossi, Vice President for Innovation, Product Line Management, and Sustainability at Avery Dennison Apparel, emphasizes the need for solutions to transform textile waste into value on a large scale. This technology-driven approach enables textile recycling while reducing processing time, cutting costs, and increasing capacity in the fashion industry.
Martin Böschen, CEO of TEXAID, emphasizes the limitations of existing textile recycling facilities when they remain small-scale. He highlights the potential of technology to enable the scaling up of processing capabilities, allowing for the generation of larger quantities of high-quality raw materials that the industry will require in the future.
Partnership enables precise garment traceability during sorting and recycling process
The partnership between Avery Dennison and TEXAID brings about an improved traceability of clothing items by integrating digital identifiers and the atma.io platform. This allows for a precise tracking of garments throughout the sorting and recycling process, ensuring transparency and accountability in the handling of textile waste.
By leveraging cutting-edge technologies, the partnership between Avery Dennison and TEXAID aims to achieve a more efficient processing of textile waste. Through the integration of these advanced technologies, the processing time for textile waste can be significantly reduced, resulting in a faster and more streamlined process. This increased efficiency not only improves the overall productivity but also helps to tackle the challenges associated with textile waste disposal.
By implementing advanced technologies and reducing processing time, the partnership between Avery Dennison and TEXAID aims to achieve cost savings in the textile waste disposal process. This will be achieved through increased efficiency and the ability to process textile waste at a faster rate. As a result, expenses associated with the disposal of textile waste will be reduced, providing financial benefits for both companies involved in the collaboration.
The partnership between Avery Dennison and TEXAID aims to increase the capacity of textile waste processing by utilizing advanced technology. By scaling up the processing of textile waste, the industry will be able to generate the required amount of high-quality raw materials. This will help meet the demand for sustainable textiles and support the EU’s strategy for sustainable textiles.
Avery Dennison and TEXAID Partnership: A Promising Solution for Textile Waste Management
The partnership between Avery Dennison and TEXAID offers a promising solution to the challenges of textile waste disposal. By integrating state-of-the-art technologies, it not only enables the traceability of garments but also enhances processing efficiency, reduces costs, and increases capacity. This technology-driven approach represents a significant step towards a more sustainable textile industry that aligns with the requirements of the EU’s strategy for sustainable textiles.
